Irk'd Computer Repairs
Brand Identity, Advertising Campaign
The name Irk'd Computer Repairs was born of my many years working as a retail manager. It was a tongue-in-cheek salute to all of those trying customer interactions. I wanted to create a brand identity that was both professional and yet had a sense of humor. In addition to the company wordmark logo, I also created a company maskot. His black tie and white dress shirt say professional, but his expression speaks for itself.